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Bachelor of Management

Bachelor of Management

“Discover your potential through learning programs guided by the best teachers in their fields to prepare you for a successful career.”

To become a leading management study program in Indonesia and recognized internationally

  1. Implementing the three pillars of higher education in a professional manner with international quality
  2. Providing education that produces competent, competitive graduates with excellent character
  3. Establishing and expanding cooperation in the form of Tridharma Perguruan Tinggi (Three Pillars of Higher Education) in the field of Management and Non-Tridharma Perguruan Tinggi with domestic and foreign parties.
 

  1. Implementing Higher Education Programs Professionally and with World-Class Quality
  2. Creating Research-Oriented Study Programs
  3. Fostering and developing institutional cooperation and partnerships that provide mutual added value in the field of community service.
  4. Developing Effective, Efficient, Transparent, Accountable, and Sustainable Study Program Management
  5. Implementing Integrated and Sustainable Student and Alumni Development
  6. Enhancing the Image of Study Programs in the Eyes of Stakeholders

The Bachelor of Management program prepares students to become graduates with international standards so that they are able to obtain national and international certifications covering competency and professional certifications in the field of business management, namely finance, marketing, and human resources that are competent and of high quality. Through innovative, creative, and character-building programs, the curriculum is designed to train students to become business professionals and entrepreneurs who possess sharp analytical skills to address any challenges they encounter, grounded in the moral and ethical values of the business world and capable of adapting to technological changes..

Study Concentration

Designed as a vehicle for development and discussion of marketing insights in the face of inter-industry competition based on consumer insight, preparing students to become professional marketers who can plan, analyze, and implement strategies, tactics, and marketing value to handle consumer products, services, retail, and manufacturing.

Preparing students to become financial professionals who have sharp analytical skills regarding various financial risks and are able to provide solutions using various instruments.

Preparing graduates who are able to integrate various concepts and strategies of human resource management and understand human resource functions so that they are able to design and evaluate human resource systems and implement them in business practice.

Course List

Daftar Mata Kuliah Program S1 Manajemen